The ALS Association Michigan Chapter is asking the community to #GetUgly this holiday season to help the nearly 700 local citizens suffering from a truly ugly disease.
Individuals and corporations across Michigan are invited to purchase a specially designated “ugly sweater” from UglyChristmasSweater.com to help raise funds for residents living with ALS, also known as Lou Gehrig’s Disease.
The nonprofit is partnering with the Commerce Township-based company, which will donate 25 percent of the profits from every sweater purchased at www.UglyChristmasSweater.com/ALS. Sweaters will arrive with a special #GetUgly ALS patch affixed to the sleeve.
There are some fun styles available including scenes from movies like A Christmas Story, Star Wars, The Big Lebowski, Home Alone, and more. They even have a cute Lions sweater!
In addition, The ALS Association Michigan Chapter is challenging Michigan corporations to host a #GetUgly day at work, where all participants donate $10 to wear their selected ugly sweater for the day. Participants are encouraged to share photos of themselves and their ugly sweater-clad colleagues on social media using the hashtag #GetUgly.
ALS is a progressive neurodegenerative disease that affects nerve cells in the brain and the spinal cord. People with ALS eventually lose ability to initiate and control muscle movement, which often leads to total paralysis and death within two to five years of diagnosis. For unknown reasons, veterans are twice as likely to develop ALS as the general population. There is no cure and only one U.S. Food and Drug Administration-approved drug that modestly extends survival.
For more information about The ALS Association Michigan Chapter, visit our website at www.alsa-michigan.org.
How are you giving back this season?